Bio
Get to know Caroline.
Sparking connection through strategic communication
I’ve been in media and communications for nearly 20 years, and I love it here.
A word nerd to my core, I’m passionate about crafting stories that move audiences to feel, think and act differently. My curiosity inspires me to ask why things are the way they are — and to look for better solutions.
With a background in journalism (newspapers) and digital media (podcasting), I bring a love of storytelling (and grammar) to every project and look for ways to help audiences connect with messages that matter.
My background
Journalism: I majored in print journalism at the University of Georgia and spent four years as a copy editor at The Augusta Chronicle. AP style runs through my veins.
Storytelling: Good stories have been the throughline of my career. Whether as a writer on a pediatric healthcare system’s in-house marketing team, as a podcaster or as a communictions consultant, I’ve always leaned on the power of storytelling to inspire audiences to take action.
Strategy: Tailoring the best message requires insights into the audience to develop the right approach. I ask a LOT of questions and do my research before jumping in.